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Magento: E-Commerce at Its Best

Magento: E-Commerce at Its Best

  • Published November 19th, 2015
  • |
  • by Jared Haggerty

E-commerce is one of the most important aspects of business today. It’s increasingly difficult for a business to avoid having some kind of online presence. Even if a company doesn’t sell anything online, seldom will companies deliberately not set up some kind of some online presence: a homepage, a social media account, etc. Companies of all kinds regardless of their size are jumping at the opportunity to take advantage of the many e-commerce tools out there. E-commerce allows businesses — whether it’s a mom-and-pop shop on Main Street or a large multinational corporation — to sell their products to theoretically anyone in the world.

Of all the e-commerce tools available online, Magento is one of the most popular as well as one of the most convenient to use. What is Magento? Magento is an open-source content management system designed for e-commerce. Because it is open-source, Magento’s design can be used and expanded by anyone. Magento’s free license agreement means businesses can use its content management tools for their own ends and can customize it to fit their needs. As such, Magento is very popular with businesses across the United States.

Magento development, however, can get very complicated. Magento developers via third-party software companies dedicate themselves to working with businesses to develop a Magento design that’s right for them. As stated, what makes Magento so useful is that it can be customized without restraint. Magento developers can focus more on user interface, for example, by concentrating on the site’s users and their wants. Magento also has a cloud-based service for users who don’t want to install any software. Cloud computing allows users to use software over a network. Having risen in popularity over the years, cloud computing from Magento and other e-commerce sites has resulted in the rise of web-based applications as well.

Whether you business needs cloud-computing or more direct software services, Magento development is there to help.

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